5 tips for citizen engagement [Video]

Social media and the government go together like peanut butter and jelly. Why? Because social media is an excellent place to communicate with constituents, launch campaigns, and build awareness around initiatives — and it’s an essential tool in crisis communications.

At Hootsuite, we work with many levels of government and fully understand how social media has risen to play a significant role in the communications strategies of government bodies, politicians, and lawmakers worldwide.

Read on to discover how all levels of government, from municipal to provincial to federal, can and should use social media.

Engage with the public

Whether you focus efforts on TikTok, Twitter, Facebook, or a different platform entirely, social media will always be a solid place to keep the general public informed and updated about important issues and engage with an audience on a …