3 Fresh Takes on the Future of OTT Video Streaming

Have you ever heard the expression “ebb and flow”? It describes something that changes on a regular basis – a pattern of change that over-the-top (OTT) streaming businesses are all too familiar with.

As the world of streaming video grows at a mind-blowing pace, media companies are continually having to adjust course to stay on top of what their audiences want to see and how they want to see it – everything from which device viewers stream on the most to how they pay for the service, how often, and of course, how much.

One of the most important things these businesses need is a strategy for anticipating change, connecting with and bringing in new audiences, and staying on top of the booming market.

During Brightcove’s Over-The-Top-View Video Strategy Summit, we invited some of the media world’s top experts to give us their perspective on what streaming businesses should be …